DISRUPTING FOOD RETAIL IN SOUTH-EAST ASIA
DALI – THIS IS OUR MISSION
«We are building the first neighborhood discounter, becoming the price leader of the Philippines selling food & non-food products for daily use with good quality. The team is experienced in successfully implementing Hard Discount Systems in challenging environments.»
From a position of price leadership, we are building the first neighborhood hard discounter in Southeast Asia with initial operations in the Philippines.
We improve the daily lives of Filipino Families with good quality products at the lowest possible prices.
Bringing the most successful retail concept to South-East Asia
DALI has successfully established the first Hard Discounter in Southeast Asia, with its store network in the Philippines. DALI is building the first neighborhood Hard Discounter – becoming the price leader of the Philippines, selling food & non-food products for daily use with quality at the lowest possible price possible.
Emerging markets like the Philippines and other SEA countries with high population growth, sensitivity to food inflation, and a high proportion of food spending relative to income offer much potential for implementing Hard Discount Retail. An established format in places as diverse as Poland, Turkey, and Colombia.
Catering to local needs and Shareholders› financial interests
We improve the daily lives of South-East Asian Families by providing good quality products at the lowest possible prices next door. Thereby, we help to contain food inflation. We create well-paid jobs for the community within DALI and through our local supplier. The successful implementation delivers a high return on invested capital for our investors.
The lowest sales prices for a given quality drive the DALI brand awareness – not fancy commercials. Culture, processes, and logistics follow a stringent “no-frills” approach and allow us to operate with the lowest possible costs.
Best purchasing prices and low operating costs are essential to fulfill our “Everyday Low Price” promise to our customers.
High expertise & low complexity benefitting customers & shareholders
DALI Group’s Management Team in the Philippines and at the Swiss Holding Level has a proven track record in successfully implementing the Hard Discount business model abroad and in challenging environments.
The company has a lean organizational structure and follows a rigid leadership delegation model with a clear focus on cost optimization. Every one of our fair-paid jobs comes with a clear definition of individual decision powers and responsibilities.